Maverik Amps Up Coca-Cola Grand Sweepstakes with Debut of New Maverik Adventure Coke Can
Custom can pays tribute to Maverik’s adventure lifestyle brand; available at Maverik stores starting March 13
High resolution photos of the Maverik Adventure Coke Can, “Happy Camper” Mercedes Benz grand prize, and store photos are available for download HERE.
Salt Lake City, Utah, March 6, 2023 – Maverik — Adventure’s First Stop and Coca-Cola are teaming up to bring Maverik fans a limited-edition collector Coke can that celebrates the outdoors and honors Maverik’s adventure spirit. The custom can bolsters Maverik’s “Happy Camper” grand sweepstakes presented by Swire Coca-Cola that will award one lucky winner a 2022 Mercedes Benz Sprinter Cargo Van, $20K cash, and an America the Beautiful - The National Parks and Federal Recreational Lands Pass.
“This is the second time Swire Coca-Cola has served as the presenting sponsor of Maverik’s biggest annual sweepstakes that turns loyal customer visits into amazing prizes, and we’re excited to stamp our cans with adventure this year,” said Katie Lattanzi, Vice President – Convenience Retail at Swire Coca-Cola. “As the local bottler throughout much of the western United States, we’re proud to offer a can that fuels the adventurous spirit of those who enjoy the beautiful great outdoors.”
The Maverik Adventure Coke Can will be available while supplies last at all Maverik stores in 12 states, beginning March 13. Customers purchasing select Coca-Cola products, including the custom can at Maverik stores, will earn bonus entries to the “Happy Camper” sweepstakes running now through Sept. 26. Customers can win by entering Trail Points through their Maverik loyalty account and one lucky winner will be randomly selected to win the grand prize
highlighting the “Happy Camper” Mercedes Benz Sprinter Cargo Van with all the bells and whistles including custom interior, kitchenette with cabinets, storage, sink, countertops, mini fridge, induction cooktop, lighting, MOAB bed and mattress.
“We’re excited our ongoing partnership with Swire Coca-Cola is helping bring even more adventure experiences to our customers across the Intermountain West,” said Joey Hobson, Vice President of Marketing at Maverik. “We look forward to rolling out yet another awesome activation with Swire Coca-Cola and the National Park Foundation this summer.”
To begin earning Trail Points to use for future Maverik sweepstakes, customers can join the Adventure Club by downloading Maverik’s digital app. For more information, visit HERE.
About Maverik — Adventure’s First Stop
Maverik — Adventure’s First Stop fuels adventures in nearly 400 locations and growing across 13 western states – Arizona, California, Colorado, Idaho, Montana, New Mexico, Nebraska, Nevada, Oregon, South Dakota, Utah, Washington, and Wyoming.
Maverik is known for its premium BonFire food, made fresh in every Maverik, every day, and awesome values on fuel, drinks, and snacks. Maverik sells exclusive products such as fresh-made gourmet burritos, sandwiches, pizzas, cookies, and coffee blends from around the world. For more information, visit maverik.com or follow the company on Facebook, Instagram, Twitter or YouTube. To save on every gallon of fuel, earn freebies and get other great rewards, download the Maverik app and join the Adventure Club card. To boost your rewards to the next level, upgrade to the Nitro card.
About Swire Coca-Cola
With revenues of three billion dollars, Swire Coca-Cola, USA produces, sells and distributes Coca-Cola and other beverages in 13 states across the American West. The company’s territory includes parts of Arizona, California, Colorado, Idaho, Kansas, Nebraska, Nevada, New Mexico, Oregon, South Dakota, Utah, Washington, and Wyoming. Employing more than 7,200 associates the company’s headquarters is in Draper, Utah.
Media Contact:
Swire Coca-Cola, USA
Michele McKillip
Office: (801) 816-5714
Cell: (850) 528-3028
Augustine Agency
pr@augustineagency.com