Maverik Launches All-New Gear Line for Adventure Enthusiasts
Adventure-themed c-store brand debuts apparel and accessory collection – now available to shop online
PHOTOS of Maverik’s Adventure Gear can be found HERE. A Maverik Instagram post highlighting Maverik Adventure Gear can be found HERE
Salt Lake City, Utah, Feb. 16, 2024 – Maverik — Adventure’s First Stop is thrilled to announce the launch of its new branded gear line, Maverik Adventure Gear (#MadeForAdventure), designed to inspire all sorts of adventure.
The line features a variety of branded apparel and accessories including tshirts, day packs, jackets, socks, tumblers, and more. Available for purchase exclusively online, Maverik gear is perfect for hitting the trails, exploring new terrain, or simply enjoying the outdoors no matter where you are.
Known as the best place to energize your body and fuel your vehicle for whatever adventure life throws at you, Maverik features a broad distribution of stores in 12 states across the Intermountain West – the part of the country that enjoys robust exposure to outdoor recreation and adventure activities including mountain climbing, off-roading, canoeing, biking, skiing, camping, and much more. Maverik’s raving fans work hard and play hard in the abundant State and National Parks located throughout Maverik’s footprint. Now – anyone, anywhere – can embrace the Maverik spirit, taking their adventure to the next level sporting their favorite Maverik gear.
“Our dedicated fans have been requesting branded gear for years, so it was time to make it a reality,” said Joey Hobson, Chief Marketing Officer of Maverik. “Maverik Adventure Gear is designed to be both stylish and functional, allowing customers to conquer any terrain while unlocking their full potential for adventure.”
Maverik Adventure Gear is now available online at shop.maverik.com. Beyond gear, Maverik’s Adventure Club program provides members daily deals on drinks, food and fuel. To find your closest Maverik store, click here.
About Maverik — Adventure’s First Stop
Maverik — Adventure’s First Stop fuels adventures in nearly 400 locations and growing across 13 western states – Arizona, California, Colorado, Idaho, Montana, New Mexico, Nebraska, Nevada, Oregon, South Dakota, Utah, Washington, and Wyoming.
Maverik is known for its premium BonFire food, made fresh in every Maverik, every day, and awesome values on fuel, drinks, and snacks. Maverik sells exclusive products such as fresh-made gourmet burritos, sandwiches, pizzas, cookies, and coffee blends from around the world. For more information, visit maverik.com or follow the company on Facebook, Instagram, Twitter or YouTube. To save on every gallon of fuel, earn freebies and get other great rewards, download the Maverik app and join the Adventure Club card. To boost your rewards to the next level, upgrade to the Nitro card.
About Kum & Go
Kum & Go, a leading Midwest convenience store brand, serves customers in nearly 400 locations across 12 states – Arkansas, Colorado, Iowa, Michigan, Minnesota, Missouri, Montana, Nebraska, North Dakota, Oklahoma, South Dakota, and Wyoming. For more information, visit kumandgo.com. To save on every gallon of fuel, earn freebies, and get other great rewards, download the Kum & Go app and join &Rewards.
In 2023, Maverik acquired Kum & Go and together, the two brands serve customers in over 800 locations across 20 states and growing.
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